Community Strategy Consultant
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Growth Strategy Meets Community-Led Growth
Growth Strategy is a structured plan to expand your business by increasing reach, revenue, and customer acquisition. Traditionally, this has meant driving users through a funnel—from awareness (TOFU) to consideration (MOFU) to decision (BOFU).
But today, forward-thinking brands are shifting:
🚫 From Funnels to Flywheels
🚫 From Vanity Metrics to Impact Numbers
🚫 From Small Conversion Rates to Customer Lifetime Value
🚫 From Running Ads to Nurturing Conversations
🚫 From linear marketing to Community Momentum
This is where Community-Led Growth (CLG) comes in.
CLG turns your users into collaborators, contributors, and champions—driving growth from within. It replaces static funnels with the 1-9-90 model:
1% create
9% engage
90% consume and advocate
Building purpose-driven, people-powered communities, you unlock organic referrals, deeper trust, and long-term loyalty.
CLG is the Way Forward in a world of noise and constant acquisition costs.
Community becomes your most strategic growth engine.
It’s not just about getting customers.
It’s about keeping them, activating them, and growing with them.